Business Type: Fast Food Franchise
Product: ToriPOS
Country: China
What is the business:
The Chinese Fast Food Chain Store was founded in 2008 in Guangzhou, China. Not surprisingly, they have rapidly grown the business in a very short time, and since established they have expanded to almost 100 restaurants in Southern China. Fast food franchise is an extremely competitive industry in China because the pace of life is continually changing and the demand for good fast food has increased. To meet this demand the Chinese Fast Food Chain Store has not only improved the menu but has also upgraded their business equipment to handle the influx of hungry customers in a fast and efficient manner.
The POS upgradation:
When it was time to upgrade the technology; the Chinese fast food chain store had a preference for a Taiwanese brand known for quality and performance. The existing system had been in place since 2008 and after almost nine years, it was time to upgrade. They turned towards Poindus ToriPOS, a high-end POS terminal, with 2nd Display.
ToriPOS -The high-end POS terminal in fast food franchise:
“To do is to be” is a Chinese-style fast food establishment following a franchise model with a standardized menu, SOPs, and a professional POS system. The restaurant experiences high traffic during peak hours, as customers seek quality food served in seconds. By leveraging technology, the counter and kitchen synchronize seamlessly to ensure rapid service.
The implementation of ToriPOS has significantly boosted performance and productivity, leading to increased revenue. ToriPOS is a powerful POS system designed for harsh environments, offering high-performance Intel i3/i5 CPUs encased in an elegant aluminum chassis.
How they engage:
The ToriPOS with customer display was the answer for this fast food franchise. They required a solution that could cope with the high footfall during peak times and a way to inform customers of the latest deals and promotions. The smart use of POS and customer display technology at the point of sale counter has increased customer engagement and loyalty without impacting staff time and resources.
